The Importance of Commitment and Delivering Value in Entrepreneurship

Reading Time: 1 min read

1. Initial commitment is crucial: When starting a company, you make a basic promise to solve a problem, which is the key to entering the marketplace.
2. Follow-through is essential: The ability to fulfill this promise is what builds trust with customers and sets you apart from others. If you fail to deliver, you risk damaging your reputation.
3. Most entrepreneurs fail to deliver: Many online marketers start new businesses every 6 months, only to abandon them when they realize they cannot fulfill their promises.
4. Lack of product, delivery, and management skills: The root cause of this problem is often a lack of skills in product development, delivery, and team management, which makes it difficult to maintain a consistent offering.
5. Reputation suffers: As a result, entrepreneurs who fail to deliver repeatedly damage their reputation, losing credibility and finding it hard to attract new customers.
6. Don't chase quick fixes: Instead of constantly seeking new opportunities, focus on developing the skills and processes needed to deliver consistent value to customers.

Source: Always Keep Your Promises (It'S More Important Than You Think), Alex Hormozi